Combining forces to support musical talent from Germany: with this goal in mind, Initiative Musik and the regional pop music funding organisations Musicboard Berlin, popNRW (Landesmusikrat NRW), Pop-Büro Region Stuttgart, RockCity Hamburg e. V. and Verband für Popkultur in Bayern e. V., have joined forces to present newcomers under the umbrella brand Wanderlust – New German Talent Showcase. Musicboard is pleased to be part of the format for the first time in 2021 with three scholarship holders.
WAVES VIENNA 2021
After a successful start at the 2020 edition, German acts will again be jointly presented to an international audience of professionals under the umbrella brand Wanderlust at Waves Vienna. While the Musicboard Berlin GmbH is joining as a new cooperation partner, Initiative Musik gGmbH and the regional pop music funding bodies popNRW (Landesmusikrat NRW), Pop-Büro Region Stuttgart, RockCity Hamburg e. V. and Verband für Popkultur in Bayern e. V. (VPBy) are continuing their already proven cooperation. Together, the partners are bringing twelve German acts to the showcase festival. After a pandemic digital kick-off in 2020, in 2021 Wanderlust will host its own live stage at Vienna’s WUK Beisl over the three days of the festival between September 9 and 11. The aim of the joint appearance at the Austrian showcase festival is to sustainably increase and promote the presence of up-and-coming German acts abroad. In cooperation with Waves Vienna, Wanderlust – New German Talent Showcase presents outstanding bands and solo artists from Germany. Festival Delegates are also invited to network at the joint Wanderlust reception on Friday, September 10, at 5:30 pm, at the WUK Beisl in Vienna.
Besides the confirmed acts [LEAK], Elena Rud, Gaisma, Keshavara, LIONLION, Mariybu, Schorl3, Vaovao und Zimmer90 from Bavaria, Baden-Wuerttemberg, Hamburg and North Rhine-Westphalia, the recent Musicboard scholarship holfes Ava Vegas, Kya Kyani and Mulay will get the opportunity to perform in fornt of an international audience at Wanderlust.